Vision

Urban mobility reimagined

How much car do you really need?

For 95% of your daily trips, the Microlino is enough – sustainable, compact, urban

The Problem

Cars are oversized for 95% of our daily trips – too big, too resource-intensive, and not built for the city.

Our Solution

The Microlino is compact, sustainable, and reduced to the essentials – with up to 60% less resource consumption and maximum driving fun.

Our Goal

We want to redefine urban mobility and show that a car doesn’t have to be bigger to deliver freedom and joy

Quality & Innovation

Microlino stands for outstanding manufacturing quality and more than 50 mobility innovations – from compact solutions to the development of the Microlino itself.

Sustainability & Efficiency

The Microlino minimizes environmental impact and energy consumption – requiring up to 60% less material and energy in production and use compared to conventional electric cars.

Openness & Fairness

As part of the Micro Group, Microlino embraces values such as innovation, modernity, openness, sustainability, and fairness – supported by transparent ESG initiatives and social engagement.

Family Values

Microlino is a true family project: founded by Wim Ouboter, inventor of the Micro Scooter, together with his sons Merlin and Oliver. This close collaboration still shapes the brand today – decisions are not made by anonymous corporations, but by a family that stands behind its products. That is why Microlino is not only about technology, but also about trust, passion, and the ambition to create sustainable mobility for generations to come.

VÅR VISION

BÄTTRE STADSLIV

I genomsnitt åker det bara 1,2 personer i varje bil, och körs bara 35 km per dag. Det betyder att vid 95% av användandet är vanliga bilar för stora. Rätt dumt, eller hur? Microlino är utvecklad för att vara det perfekta fordonet för dagligt bruk, oavsett om det handlar om att pendla till jobbet, hälsa på vänner eller åka och shoppa.

VÅR RESA

HUR ALLT BÖRJADE

Wim Ouboter och hans två söner Oliver och Merlin hade länge tyckt att moderna bilar blivit alltför klumpiga och invecklade och ville göra något åt det. Klicka här nedanför för att läsa hela historien om hur de byggde sina första prototyper i Kina, fick 500 förhandsbokningar på bara 2 dagar, och den hektiska planeringen fram till starten av serieproduktionen.

Läs hela historien här

VÅRT VARUMÄRKE

UPPFINNAREN AV SPARKCYKELN

År 1999 designade Wim Ouboter den första moderna sparkcykeln, utvecklad för att vara en praktisk och miljövänlig lösning för mikromobilitet. Framgången var omedelbar: Under det första året sålde hans företag 80 000 sparkcyklar per dag. Micro Mobility Systems är nu verksamt i 80 länder och lanserar 5-7 nya produkter varje år. Klicka här för att läsa mer.

Since 2016

Award-winning mobility that needs less.

Microlino shows that urban mobility does not need to become bigger, heavier or more complex. Since its first presentation, it has been recognised by leading design, mobility and brand institutions for its resource-efficient approach, distinctive design and fresh perspective on the city.

Switzerland’s Boldest Brand 2026

Microlino was named Switzerland’s boldest brand in a study of more than 600 brands.

Automobile Awards – Trophée Mobilians de la Mobilité Décarbonée

French award for innovative, decarbonised mobility.

Design Preis Schweiz 2025 – Product Design

Recognised for a resource-efficient, durable and human-centred approach to urban mobility.

BEST IN CLASS Award 2025 – Best Electric Light Vehicle

Named best electric light vehicle for efficiency, sustainability, comfort and quality.

Car of the Year 2021

Recognised for combining sustainable urban mobility with distinctive retro design.

GOOD DESIGN Award 2021 – Transportation

Awarded for outstanding transportation design.

Fast Company’s Most Innovative Companies – No. 5 in Europe

Micro ranked fifth among Europe’s most innovative companies; Microlino was highlighted as an innovation.

Focus Open International Design Award – Special Mention

Special Mention in the Mobility category for its compact urban vehicle concept.

Best of Mobility Award 2019 – 3rd Place

Third place in the “Electric Car Start-ups” category at the IAA in Frankfurt.

Red Dot Award: Product Design 2019

Awarded for an environmentally conscious mobility concept with a modern retro character.

Automotive Brand Contest – Future Mobility Concept

Recognised for distinctive design and resource-efficient construction.

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