Vision

Urban mobility reimagined

How much car do you really need?

For 95% of your daily trips, the Microlino is enough – sustainable, compact, urban

The Problem

Cars are oversized for 95% of our daily trips – too big, too resource-intensive, and not built for the city.

Our Solution

The Microlino is compact, sustainable, and reduced to the essentials – with up to 60% less resource consumption and maximum driving fun.

Our Goal

We want to redefine urban mobility and show that a car doesn’t have to be bigger to deliver freedom and joy

Quality & Innovation

Microlino stands for outstanding manufacturing quality and more than 50 mobility innovations – from compact solutions to the development of the Microlino itself.

Sustainability & Efficiency

The Microlino minimizes environmental impact and energy consumption – requiring up to 60% less material and energy in production and use compared to conventional electric cars.

Openness & Fairness

As part of the Micro Group, Microlino embraces values such as innovation, modernity, openness, sustainability, and fairness – supported by transparent ESG initiatives and social engagement.

Family Values

Microlino is a true family project: founded by Wim Ouboter, inventor of the Micro Scooter, together with his sons Merlin and Oliver. This close collaboration still shapes the brand today – decisions are not made by anonymous corporations, but by a family that stands behind its products. That is why Microlino is not only about technology, but also about trust, passion, and the ambition to create sustainable mobility for generations to come.

Our vision

Better urban lifestyle

On average, a car is occupied by only 1.2 people and driven just 35km per day. This means that normal cars are too big for 95% of their usage. Sounds stupid, right? The Microlino is designed to be ideal for daily use, whether it is commuting to work, visiting friends or going shopping.

Our journey

How it all began

Wim Ouboter and his two sons Oliver and Merlin were bothered at how over-engineered cars are and wanted to do something about it. Click below to read the full story about how they built their first prototypes in China, received 500 reservations in just 2 days, and the hectic planning right up to the production start.

Read the full story

Our brand

Inventor of the kickscooter

In 1999, Wim Ouboter invented the first modern kickscooter, designed to be a practical and eco-friendly micro mobility solution. The success was immediate: In the first year, his company sold 80,000 kickscooters per day. Micro Mobility Systems is now active in 80 countries and launches 5-7 new products every year.

Click here to find out more

Since 2016

Award-winning mobility that needs less.

Microlino shows that urban mobility does not need to become bigger, heavier or more complex. Since its first presentation, it has been recognised by leading design, mobility and brand institutions for its resource-efficient approach, distinctive design and fresh perspective on the city.

Switzerland’s Boldest Brand 2026

Microlino was named Switzerland’s boldest brand in a study of more than 600 brands.

Automobile Awards – Trophée Mobilians de la Mobilité Décarbonée

French award for innovative, decarbonised mobility.

Design Preis Schweiz 2025 – Product Design

Recognised for a resource-efficient, durable and human-centred approach to urban mobility.

BEST IN CLASS Award 2025 – Best Electric Light Vehicle

Named best electric light vehicle for efficiency, sustainability, comfort and quality.

Car of the Year 2021

Recognised for combining sustainable urban mobility with distinctive retro design.

GOOD DESIGN Award 2021 – Transportation

Awarded for outstanding transportation design.

Fast Company’s Most Innovative Companies – No. 5 in Europe

Micro ranked fifth among Europe’s most innovative companies; Microlino was highlighted as an innovation.

Focus Open International Design Award – Special Mention

Special Mention in the Mobility category for its compact urban vehicle concept.

Best of Mobility Award 2019 – 3rd Place

Third place in the “Electric Car Start-ups” category at the IAA in Frankfurt.

Red Dot Award: Product Design 2019

Awarded for an environmentally conscious mobility concept with a modern retro character.

Automotive Brand Contest – Future Mobility Concept

Recognised for distinctive design and resource-efficient construction.